Zomato Rebrands as ‘Eternal Ltd.’ to Expand Beyond Food Delivery

Zomato Ltd. has officially announced its rebranding to Eternal Ltd., marking a strategic shift beyond food delivery. CEO Deepinder Goyal shared the news, emphasizing the company’s vision to build a lasting institution that extends into quick commerce, B2B logistics, and restaurant supplies. The change reflects Zomato’s evolution from a food tech startup to a diversified business powerhouse.

The transformation will involve a corporate identity overhaul, including a new website (eternal.com) and a stock ticker update from ZOMATO to ETERNAL. With Blinkit, Hyperpure, and other ventures under its umbrella, Eternal Ltd. aims to redefine its impact in the tech-driven commerce space while staying true to its original purpose.

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